Happy Holidays! It's That Time of Year
Huge Holiday Site-Wide Sale
100% Natural Diamonds & Gemstones
Fully Insured Delivery of Diamond or Gemstone in 2-3 days
Let us Create your Perfect Jewelry Dream - Start Here

Diamond Education

Learn All About the 4 Cs of Buying a Diamond and More. Find answers to all your questions about everything from the importance of a diamond cut, to color, clarity, carats and more. Learn about different diamond shapes, prices, and how you can save money without compromising on quality.
Diamond Cut
The most important characteristic when choosing a diamond.
Diamond Color
How to choose the best diamond color for you.
Diamond Clarity
Read all about the various diamond clarity grades.
Diamond Carat
The weight/size/price connection to know about when selecting your diamond.
Diamond Shape
From round to radiant by way of princess, oval, marquise unique shapes and more you won't find elsewhere.
The 4 Cs of Diamonds
A diamond definition and an overview of diamond cut, clarity, color and carat weight.
Diamond Certificates
Learn more about buying a loose diamond with or without certificate.
Resources
Find out more about diamonds from diamond organizations and leaders in the diamond industry worldwide.
GIA Certified Diamonds
GIA Certified Diamonds Provide Buyers Peace of Mind. Learn more.
Fancy Diamonds
Fancy diamonds possess a natural color other than colorless or white.
Diamond Pairs
Learn about how diamonds are matched and the most popular shapes.
Diamond Price
How to understand diamond pricing and what wholesale really means to you.
Diamond Symmetry
What is It and Why Does It Matter?
Diamond Fluorescence
Fluorescence in a diamond describes the stone’s reaction to ultraviolet light. Learn more.
Calibrated Diamonds
Create a Stunning Presentation.